NZ Herald - Inside the world of luxury concierge companies

From private visits to Italy’s Ferrari factory to mountaintop spa days in New Zealand, click here to read how luxury concierge companies, including Touch of Spice.

“Touch of Spice also has an exclusive collection of premium properties to rent. When guests arrive, the fridge and wine cellar will be stocked to their requirements and a private chef briefed on their meal preferences. At a villa in Queenstown, Fergburger was invited to make the famed burgers in-house.

Marketing manager Nora Zenasni believes New Zealand is “up there” in offering world-class experiences with breathtaking scenery and cultural connections. “We’re very proud of New Zealand and we want to showcase it to the best of our ability,” she says. “Real connection and authentic experiences are really important.”

Like all those interviewed for this story, Zenasni notes that time is the most precious commodity when it comes to luxury travel. “It’s about making sure that that time is spent really at the highest quality possible for them with their loved ones.”

Again, an ultimate luxury during a Touch of Spice trip is anticipating needs before they arise. “It gives them the reassurance that they can just sit back, relax… and know that they’re just going to get this absolutely ‘wow’ experience.”

Like any memorable travel experience, it can take a lot of planning to get there, but the best moments are spontaneous.

“Those unforgettable moments can be created up to a point, and then the rest have to sort of happen,” says Lassman. “It’s that very special moment in time that you carry with you through your lifetime.”